Blog
SEO tips, keyword research, and blog growth strategies.
Google Search Console API: What It Gives You That the Dashboard Doesn't
The Search Console API is free and returns up to 25,000 rows per request. Here's what it exposes, where its limits are, and whether a blogger needs it.
Organization Schema: What to Add to Your Home Page (And What Google Does With It)
Organization schema tells Google who runs your site. Here's the JSON-LD to add, which properties matter for a blog, and what the markup won't do.
Breadcrumb Schema: How to Add BreadcrumbList Markup (And What It Still Does in 2026)
Breadcrumb schema tells Google where a page sits in your site. Here's the BreadcrumbList JSON-LD, what Google requires, and what changed on mobile.
Page With Redirect in Google Search Console: When to Ignore It (And When to Fix It)
"Page with redirect" in Search Console usually means a redirect is working. Here's how to tell normal entries from the few that point to a real problem.
Google Search Console MCP: What It Is and How to Connect Claude to Your GSC Data
Google hasn't shipped an official Search Console MCP server. Here's what the community-built options actually do, and how to connect one safely.
What Is the X-Robots-Tag? How to Noindex Pages You Can't Add a Meta Tag To
The X-Robots-Tag lets you noindex PDFs, images, and other files where a meta robots tag won't work. How it works, how to set it up, and how to verify it.
FAQ Schema Markup in 2026: Why Google Dropped the Rich Result (And Whether to Still Add It)
Google retired FAQ rich results in May 2026. Here's what changed, whether FAQ schema still helps, and how to add it if you keep it.
Rich Results Test Tool: How to Check Your Structured Data (Now That Google Is Cutting It Back)
Google's Rich Results Test still validates most schema types, but FAQ support is already gone and more is being trimmed. Here's how to use it correctly.
Duplicate Title Tags and Meta Descriptions: How to Find and Fix Them on Your Blog
Search Console no longer flags duplicate titles and meta descriptions. Here's how to find them for free and fix them without losing existing rankings.
Excluded by 'noindex' Tag in Google Search Console: What It Means (And When It's Not What You Intended)
Excluded by noindex tag usually means your own noindex directive is working correctly. Here's how to confirm that, and how to catch the cases where it isn't.
What Is a Nofollow Link? How It Works and When to Use rel="nofollow" on Your Blog
What rel="nofollow" actually does to link equity, how it differs from sponsored and UGC tags, and when adding it to your own blog helps instead of hurts.
What Is Link Equity? How It Flows Through Your Blog (And Where You're Leaking It)
How link equity flows through a blog, the three ways it quietly leaks, and how to protect it when you redirect, delete, or merge pages.